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Brandive

Rebuilt the landing and added a qualification form that screens out every lead under the 10K+ threshold - qualified calls up 2.1x.

Greg Mirosław9:06 PM
We stopped getting random calls. The new landing and qualification form filter out everyone under the 10K+ threshold, and Kacper keeps sharpening the page month after month.

Industry / Business type

B2B agency

Scope

Landing page + lead qualification + ongoing CRO

Results

Qualified calls 2.1x

Unqualified calls -64%

Visit → booked call +28%

The challenge

What was the problem?

Brandive's problem wasn't traffic. It was what the page did with it.

They already had social proof, a strong offer and a clear goal - but the landing wasn't moving enough of the right people from interest to a booked call. Too many CTAs competing for attention, proof disconnected from the ask, and a scheduling step that felt bolted on rather than part of the journey.

And there was a quieter problem underneath: the calls that did come in were often the wrong ones. The team kept spending time on leads who were never a fit. The goal wasn't just more calls - it was more calls from people who actually matched the business.

The fix

Here's what we've changed

We treated Brandive as two jobs at once: a redesign and a qualification system.

The landing rebuild. One clear promise in the hero, proof placed right next to the CTA, and a focused path from first impression to booked call. We added a real process section, stronger social proof, benefit-led content, portfolio, team and an FAQ - so every section moves the visitor one step closer instead of competing for attention.

The qualification layer. We built a custom form that separates higher-fit leads from the rest. Anyone who meets the threshold the team set goes straight into the booking flow; anyone who doesn't is routed to a thank-you page. The page now generates not just more calls, but the right calls.

Then we kept going. Brandive didn't stop at launch - it became an ongoing CRO engagement, sharpening the page month after month as real data comes in.

A single-promise hero that says exactly what Brandive does and who it's for.

A single-promise hero that says exactly what Brandive does and who it's for.

A persistent "book a call" in the corner, so the next step is always one click away.

A persistent "book a call" in the corner, so the next step is always one click away.

A clear 4-step process that shows exactly how working together plays out.

A clear 4-step process that shows exactly how working together plays out.

Video testimonials placed where trust matters most - right before the ask.

Video testimonials placed where trust matters most - right before the ask.

The results

And did it actually work?

Brandive now has a landing that does more than look better - it qualifies.

The offer is clearer, the process is structured, and the path from visit to call is far stronger. More importantly, the page filters for fit instead of treating every visitor the same, so the team stops burning time on calls that were never going to close.

That's what makes this one worth showing: the work didn't end at redesign. It turned into an ongoing CRO collaboration - monitoring performance, finding friction, and improving the page over time.

If you've got the same problem - traffic's there, proof's there, but the page still doesn't move enough qualified people to action - start with the 48h Audit. The same blockers repeat across very different offers, and Brandive shows how much the page improves once they're gone.

Benefit-led sections that connect what Brandive does to what the client actually gets.

Benefit-led sections that connect what Brandive does to what the client actually gets.

The custom qualification form: fit leads go to booking, everyone else to a thank-you page.

The custom qualification form: fit leads go to booking, everyone else to a thank-you page.

Portfolio shown as proof, not decoration - evidence the offer delivers.

Portfolio shown as proof, not decoration - evidence the offer delivers.

A team section that puts faces to the service and builds confidence before the call.

A team section that puts faces to the service and builds confidence before the call.

An FAQ that clears the real objections before they stall the decision.

An FAQ that clears the real objections before they stall the decision.