Brandive — Turning traffic into booked calls
Year
2024
Client
Brandive
Timeframe
10 days
Brandive partnered with us to launch a new digital presence with a clear commercial goal. Rather than spreading attention across multiple actions, the entire site had to be built around a single KPI: driving booked calls.
Brandive partnered with us to launch a new digital presence with a clear commercial goal. Rather than spreading attention across multiple actions, the entire site had to be built around a single KPI: driving booked calls.
Brandive partnered with us to launch a new digital presence with a clear commercial goal. Rather than spreading attention across multiple actions, the entire site had to be built around a single KPI: driving booked calls.
The challenge
The challenge Brandive faced was that their previous online presence did not translate traffic into meaningful engagement. Multiple CTAs created noise, proof points were disconnected from action, and the scheduling process felt like a separate step rather than part of the flow. As a result, visitors were browsing but not committing to the next step.
The challenge Brandive faced was that their previous online presence did not translate traffic into meaningful engagement. Multiple CTAs created noise, proof points were disconnected from action, and the scheduling process felt like a separate step rather than part of the flow. As a result, visitors were browsing but not committing to the next step.
The challenge Brandive faced was that their previous online presence did not translate traffic into meaningful engagement. Multiple CTAs created noise, proof points were disconnected from action, and the scheduling process felt like a separate step rather than part of the flow. As a result, visitors were browsing but not committing to the next step.
The solution
We built the site from scratch with one KPI in mind — booked calls. A single-promise hero communicated the value proposition immediately, proof elements were placed right beside the CTA to build confidence in the moment of decision, and scheduling was integrated directly into the flow as the only available path forward. This combination turned browsing into action, creating a seamless journey from interest to commitment.
We built the site from scratch with one KPI in mind — booked calls. A single-promise hero communicated the value proposition immediately, proof elements were placed right beside the CTA to build confidence in the moment of decision, and scheduling was integrated directly into the flow as the only available path forward. This combination turned browsing into action, creating a seamless journey from interest to commitment.
We built the site from scratch with one KPI in mind — booked calls. A single-promise hero communicated the value proposition immediately, proof elements were placed right beside the CTA to build confidence in the moment of decision, and scheduling was integrated directly into the flow as the only available path forward. This combination turned browsing into action, creating a seamless journey from interest to commitment.
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