Hey, I'm Kacper! I build websites that turn visitors into customers.

Two women laughing at work

👋

I'm a solo freelancer who combines design with conversion thinking, sales psychology and consumer behavior - helping you get more leads, calls and sales.

Everything to make your website become your #1 salesperson.

You work directly with me, from strategy to launch.

$

1.4M+

Generated for clients through converting pages

50

+

Websites shipped

20

+

Industries worked across

🇵🇱

PL

Based in Warsaw, Poland

My story

How I got here

I've been into design and building things that look good for as long as I can remember. It started with websites nobody asked for - ideas that only existed in my head.

Around 2023 I started finishing real projects, and people started asking me to build theirs. That's when the real question hit: what's the point of a good-looking website if it doesn't do anything for the business behind it? Design that doesn't bring in leads, calls or sales isn't doing its job - it's a waste of time and money.

That question is the reason Ravelink exists.

It's been about three years now. A little over a year of that solo, full-time - just me and the client. A few months after going solo, Framer named me an Official Framer Expert.

I'm based in Warsaw and outside of client work, I'm saving for my first apartment - a big part of why I care whether your site converts, because it's tied to whether mine does too.

Whatever I'm working on, you're in the loop the whole way, not just at the start and the handoff. I don't reuse the last project on your site - every build gets made around your business, not templated. And every decision I make on your page, down to the smallest detail, gets judged on one thing: does it actually help your business hit its goals.

Two women laughing at work
Two women laughing at work

"Team"

Well, here's our lovely team:

me (Kacper Nadol)

Founder

me (Kacper Nadol)

Founder

Framer

Lead Developer

Framer

Lead Developer

Claude

Personal Assistant, Creative Director (and everything else)

Claude

Personal Assistant, Creative Director (and everything else)

Chat GPT

(some random guy)

Chat GPT

(some random guy)

Where's the problem?

You've got traffic. The page doesn't convert it.

You're paying for ads, ranking on Google, posting content - and sending all those people to a page that doesn't say why to act, or makes the next step harder than it should be.

I look at your site two ways: how your customer sees it, and how a performance marketer sees it. Where people hesitate? What's unclear? What's stopping them from booking or buying?

Then I rebuild around fixing exactly that.

Two women laughing at work

Am I the right fit for you?
Here's the answer.

Am I the right fit for you? Here's the answer.

Two women laughing at work

I'm the right fit IF:

You're already spending money or time getting traffic, and it's not turning into calls or sales

You have a real product or service to sell, not just an idea you're testing

You'd rather fix what's actually broken than bolt on another homepage section

You want to talk to the person building your site, not a project manager relaying messages

If you're after the cheapest possible template or a purely visual refresh with no performance goal, I'm probably not your person. That's fine - better we both know early.

If you're after something more valuable - book your call below.

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